. Home Day 1 Day 2 www.unicom.co.uk
 

Introduction and preview interviews
 

 

Social computing has been described by
Forrester as the social structure in which
technology puts power in communities, not
institutions.

The web today is no longer static and largely
advertorial, but dynamic, interactive and more
useful. Sharing ideas and information in a light, flexible
framework enables dynamic collaboration between
individuals and teams, and it is this “usefulness” to
the business that this conference explores.

This conference presents new viewpoints and case
studies explaining the value, application and
(sometimes) the downside of social tools in a
business context. It looks beyond the “why” of
Enterprise 2.0 to explain the “how”, giving all
participants a true learning experience.

The conference is chaired by David Gurteen, founder
of the Gurteen Knowledge Community and himself
both a user and an advocate of these technologies.

John Davies - Leader,
Next Generation Web Research Group, BT
Social Computing & the Knowedge-powered Enterprise

AUDIO
WWW

Ian Hughes - Metaverse Evangelist, IBM
Business in Virtual Worlds, How we got here with web 2.0

AUDIO
WWW

Joyce Lewis - Marketing and Communications Manager in the School of Electronics and Computer Science, University of Southampton
Case Study: The Power of Film - Adding video podcasts to the communications mix

AUDIO
WWW

David Gurteen - Gurteen Knowledge, Conference Chair
Introduction

AUDIO
BIOG
WWW

Will Wynne - Managing Director, ArenaFlowers.com
Case Study: A Whistlestop Tour Round Web Marketing 2.0

AUDIO
WWW

Adrian Moss - BOTTLE PR & Focus Business Communications
Social Media in Action - engaging in conversations with customers
(case study based)

AUDIO
WWW

Crispin O'Brien - Chairman UK Technology Group, KPMG
Technology brings Power to the People

AUDIO
WWW

Ian McNairn - Program Director Web Technology & Innovation, IBM SWG
Deploying, measuring and succeeding with Social Software

AUDIO
WWW

Tom Ilube - Chief Executive, Garlik Ltd
Who's afraid of Identity?

AUDIO
WWW

Ed Mitchell (freelance consultant), Clare Reddington (iShed)
Case Study: Facilitating Open Innovation in a Distributed Community Using Free Social Software Tools: The Media Sandbox experience

AUDIO
WWW BIOG

Lee Bryant - Headshift
Social tools Hit the Mainstream

AUDIO
WWW

     

Conference Day 1

Last years conference 'Social tools for business Use'  

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