Blog Archives

Social Media

Street Art and Entertainment – Montreal 2014

Whilst in Montreal presenting at a recent symposium on Social Networks, Social Media and the Economics of Food I had the opportunity to enjoy the annual summer arts and entertainment event.

Posted in Social Media Tagged with: ,

FoodRisC/European Food Safety Authority Conference – Brussels September 2013

On 12th September 2013 an audience of 140 people gathered in Brussels to hear from the researchers and invited presenters on the results of the FoodRisC project. The project had been proposed in 2009 and had started in mid-2010 with

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FoodRisC and Social Media Presentation at the European Rice Convention

We were asked by the Federation of European Rice Millers (FERM) to present at the European Rice Convention last week in Valencia, Spain. Our presentation was entitled ‘Food communication in the age of social media.  What works?’ We based our

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FoodRisC – EU Research into Social Media – presentation

At the recent SNACKEX conference organised by the European Snacks Association we were asked to talk about Brand Management in the Social Media Age.

Our talk covered two main topics – using social media and an update on the FoodRisC project and some of its findings on the use of social media during a food contamination crisis.

Posted in Audio, Blog, Employee Comms/Training, European Snacks Association, Food, Research & Development, Social Media, Video Tagged with: , , , , , , , , , , , , , , , ,

Brand Management in the Social Media Age – presentation

We were asked to present at SNACKEX by the organisers – the European Snacks Association. Our topic was Brand Management in the Social Media Age.

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Managing a Crisis in the Social Media Era

Social Networks and Social Media can be powerful tools if you want to get your message out cost effectively and fast.

The inter-connected nature of networks means information can shared on the internet very quickly. Organisations can find that it is great way to have a product or a special offer mentioned and promoted by the online community.

Posted in Social Media, Training / Coaching Services Tagged with: , , , , , , , , , , , , , , , , ,

Socialfocus

Social media has grown rapidly over the last few years.  Not only has the number of social media platforms increased significantly but so have the numbers of people using them.   The increased availability and speed of broadband, the growth

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Frito-Lay and Food Defense – Learning the Lessons

Frito-Lay made a really interesting presentation at the recent Tyco Food Defense Strategic Conference in the USA. The lessons they have learnt over the last 10 or so years are valuable for other food organisations especially to meet the requirements of the new US Food Safety Modernization Act.

Posted in Food, FoodRisC, Social Media Tagged with: , , , , , ,

Food Defense Conference – update on FSMA by US FDA

We were recently asked to present at the annual Tyco Food Defense Strategy Exchange conference in the US. Our topic was about company and product brand reputation management and their defense in a crisis in the social media era. It used input from our work on the pan-EU research project – www.foodrisc.org.

Posted in Conference & Events, Food, FoodRisC, Podcasts, Social Media Tagged with: , , , , , ,

Speaking @

Our 3 year research (2010 – 2013) as part of the EU FoodRisC project (www.foodrisc.org) and published papers on the impact of social media on crisis communications has continued to attract interest.

Posted in Food, FoodRisC, Social Media, Training / Coaching Services Tagged with: , , ,
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