Posts Tagged ‘safety’
CASEBOOK: Focus manages rescue footage
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Focus is contracted by the UK Maritime and Coastguard Agency to maintain their very sizeable archive of video footage of incidents attended by their Search and Rescue helicopters. We also have the job of licensing and making the footage available to news organisations, broadcasters and programme makers around the world.
This rescue story is just the latest example of footage of an incident, which we received from the Portland-based helicopter, edited and uploaded it within minutes to a secure web area for BBC TV Plymouth to use in their nightly news programme ‘Spotlight‘.
The 29 year old man was taken to hospital by the Portland SAR helicopter after being winched to safety from cliffs at Portland in Dorset. It took the Portland Bill cliff rescue team and the Coastguard Rescue helicopter nearly an hour to rescue the man, who sustained serious ankle injuries. He was found in an awkward location which made the rescue very complicated for the teams involved.
MCA Press Officers provide news releases about incidents, and now regularly use Twitter to alert news providers and other interested organisations.
PORTFOLIO: Coastguard Operations
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The UK Maritime and Coastguard Agency asked Focus to produce a video programme that covered the Agency’s entire UK-wide operation, describing the ways in which their Maritime Response Control Centres handle the coordination of Search and Rescue missions when ships get into trouble. You can watch the whole programme athttp://www.mcapodcasts.co.uk/mcavnrs/index.htm
CASEBOOK: Tesco teams up with Coastguard
Tesco has teamed up with HM Coastguard to remind holiday drivers about safety on the shore.
With more people holidaying at home this year, the truck in front of you as you drive to your UK holiday will remind you to ‘Dial 999 and ask for the Coastguard’.
It’s an interesting partnership between the UK’s major food retailer and the Coastguard – one of the 999 emergency services.
HM Coastguard consists of courageous and dedicated professionals and volunteers who, as well as operating a fleet of Search and Rescue helicopters, cover the entire UK coastline with teams of volunteers trained for cliff and river rescues. Each year, these committed people save hundreds of lives.

The full story of the Tesco/HMCG partnership is covered in the latest edition of the MCA Video News Podcast which is produced and operated by Focus Business Podcasts, the UK’s major specialist in business and public service podcasting.
HM Coastguard is part of the UK Maritime and Coastguard Agency.
Fly To The Past – video
Fly To The Past Family Fun Day
Social Media and Podcasting