|
Introduction and preview
interviews
|
|
|
Social computing has been described by
Forrester as the social structure in which
technology puts power in communities, not
institutions.
The web today is no longer static and largely
advertorial, but dynamic, interactive and more
useful. Sharing ideas and information in a light, flexible
framework enables dynamic collaboration between
individuals and teams, and it is this “usefulness” to
the business that this conference explores.
This conference presents new viewpoints and case
studies explaining the value, application and
(sometimes) the downside of social tools in a
business context. It looks beyond the “why” of
Enterprise 2.0 to explain the “how”, giving all
participants a true learning experience.
The conference is chaired by David Gurteen, founder
of the Gurteen Knowledge Community and himself
both a user and an advocate of these technologies. |
|
John Davies - Leader,
Next Generation Web Research Group, BT
Social Computing & the Knowedge-powered Enterprise |
AUDIO
WWW |
|
Ian Hughes - Metaverse Evangelist, IBM
Business in Virtual Worlds, How we got here with web 2.0 |
AUDIO
WWW |
|
|
Joyce Lewis - Marketing and Communications Manager in the School of Electronics and Computer Science, University of Southampton
Case Study: The Power of Film - Adding video podcasts to the communications mix |
AUDIO
WWW |
|
 |
David Gurteen - Gurteen Knowledge, Conference Chair
Introduction |
AUDIO
BIOG
WWW |
|
Will Wynne - Managing Director, ArenaFlowers.com
Case Study: A Whistlestop Tour Round Web Marketing 2.0 |
AUDIO
WWW |
|
|
Adrian Moss - BOTTLE PR & Focus Business Communications
Social Media in Action - engaging in conversations with customers
(case study based) |
AUDIO
WWW |
 |
Crispin O'Brien - Chairman UK Technology Group, KPMG
Technology brings Power to the People |
AUDIO
WWW |
|
|
Ian McNairn - Program Director Web Technology & Innovation, IBM SWG
Deploying, measuring and succeeding with Social Software |
AUDIO
WWW |
|
Tom Ilube - Chief Executive, Garlik Ltd
Who's afraid of Identity? |
AUDIO
WWW |
|
|
Ed Mitchell (freelance consultant), Clare Reddington (iShed)
Case Study: Facilitating Open Innovation in a Distributed Community Using Free Social Software Tools: The Media Sandbox experience |
AUDIO
WWW
BIOG |
 |
Lee Bryant - Headshift
Social tools Hit the Mainstream |
AUDIO
WWW |
| |
|
|
|
|
|
